This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from us.

I. Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site.

When you make a purchase or attempt to make a purchase through our website, we collect certain information from you, including your name, billing address, shipping address, payment information including credit card numbers, email address, and phone number.

II. How Do We Use Your Personal Information

We use the information that we collect generally to fulfil any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). 

Additionally, we use this information to communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

Subject to your prior approval, we may use the information you share with us, to communicate with you through e-mails, text messages and calls, in order to provide our product or service-related information and/or for promotional and marketing purposes.

III. Sharing Your Personal Information

We also share Personal Information and Other Information with third parties, affiliates/subsidiaries who provide services to WhySoBlue website management, information technology and related infrastructure provision, customer service, e-mail delivery, auditing, and other similar services. When we share Personal Information with affiliates/subsidiaries, third party, service providers, we assure that they use your Personal Information and Other Information only for the purpose of providing services to us and subject to terms consistent with this policy.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

IV. Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

V. Your Rights

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your
information in order to fulfil contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

VI. Data Retention

Information shall be retained only as long as necessary for the fulfilment of the stated purposes, and should be disposed thereafter. We will retain your information for as long as your account is active or as needed to provide you services. If you wish that we no longer use your information to provide you services, you can contact us for a request with the same. We will respond to your request to within 30 days of receipt of the request. However, we may l retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

VII. Changes

From time to time we may update this Privacy Policy without any prior notice. Your continued subscription to our Services constitutes an acceptance of the then-current Privacy Policy and Terms & Conditions so we encourage you to visit this page periodically to review any changes.

VIII. Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at hello@whysobluelove.com